NJ is the 3rd safest state behind OK & AK in the U.S. The number of crime incidents per capita in NJ are lower than the national average, according to the FBI. It’s not all good news though. The state has the 4th highest number of incarcerated and juvenile delinquents per capita.
This article will provide Casino players with a snapshot of the current betting market in NJ. I hope you find this useful and I look forward to your feedback. If you have any questions or would like to request anything, please do not hesitate to contact me. To keep up to date with my articles, be sure to follow me on Twitter and Facebook.
Think you can pick the winners and losers in the sports betting and casino markets? Think again! Just last weekend, this blog released a snapshot of the current market in New Jersey, and the results were surprising. The current total handle of the gaming markets for the state is $1.6 billion, and the four highest stakes games in the state account for one-quarter of that. The total handle for the state’s betting markets increased by $200 million between Aug. 1 and Sept. 18, and the handle for the four highest stakes games increased by $40 million.
Home A look at the current betting market in New Jersey as of September 2018. The state of New Jersey and its former governor, Chris Christie, are embroiled in a protracted legal battle with the country’s largest professional sports leagues to introduce sports betting into the state’s casinos. After several defeats in court, they succeeded not only in legalizing sports betting in New Jersey, but also in lifting the federal ban on sports betting for the rest of the country, allowing other states to offer their own sports betting if they so desired. The decision was handed down by the Supreme Court of the United States (SCOTUS) on May 14, 2018. Since this ruling, several states have implemented their own rules for sports betting. A number of other states are about to launch their sportsbooks in the near future, and still others are considering their options. New Jersey was able to quickly launch its sports betting operations after the Supreme Court ruling. The first month of operation of their land-based casinos was successful, and they even launched two online sports clubs.
DraftKings Sportsbook, the new sportsbook venture from former Daily Fantasy Sports (DFS) company DraftKings Plc, has established its presence in the state. They were also the first mobile platform to launch in New Jersey. They went on sale in the state on August 1, 2018 and had a monopoly on the market for over three weeks.
FanDuel Sports betting site
FanDual Plc, a major competitor to DraftsKings, recently merged with the Irish bookmaker. FanDuel has partnered with Paddy Power Betfair following the lifting of the federal ban on sports betting. Both companies have much to gain from each other in the emerging US market. FanDuel Sportsbook is simply called FanDuel Sportsbook. They started in New Jersey a few weeks after DraftsKings.
Sugar House Sportsbook
SugarHouse Casino is an entertainment complex in Philadelphia that received its gaming license in 2006. The parent company’s internet division, Rush Street Interactive, has signed an agreement to integrate sports betting into its online platform. Rush Street Interactive has partnered with sports betting provider Kambi Group to integrate sports betting technology into its online gaming platform. The Kambi Group has a global presence and is ready to expand into new states once they finalize their sports betting regulations. Sugar House Sportsbook was released in New Jersey on the 23rd. August 2018. This is the third online bookmaker to open in the state since the ban on sports betting was lifted.
Caesars Casino has partnered with Scientific Games to launch its online and mobile sports betting office in New Jersey. The service, called Caesars Sports Betting, is based on Scientific Games’ OpenBet technology and opened on the 30th. July 2018 online sports betting at Bally’s and Wild Wild West. A few days later, at 1. August 2018, the service was expanded to Harrah’s Atlantic City. Plus, they were able to come in just before the NFL season on the 6th. September 2018, introducing mobile betting in the state.
888 Sports betting shop
888 Sports, one of the most recognized brands in the world, was launched on 10. September 2018 in New Jersey, with Caesars as the starting point. This is the seventh company to enter the state’s online sports betting market.
BetStars is a mobile sports betting company that has integrated a sports betting feature into its existing PokerStars NJ platform. PokerStars is the world’s largest online poker room, launched on the 13th. September 2018 began offering online sports betting to its customers in New Jersey. This is the result of an agreement between Stars Group and Resorts Atlantic City.
MGM Resorts International has launched playMGM, a real-money online casino site in New Jersey, in partnership with GVC Holdings Inc. The New Jersey online casino site playGMM offers over 200 online slots and many popular online casino games. The playMGM sports betting application went live on the 22nd. August 2018 also living in New Jersey.
William Hill launched its application around the same time as FanDuel. In the beginning, their NJ product was only available on Android devices. Just prior to its launch in New Jersey, William Hill added the letter NV to its existing sports betting product in Nevada, indicating an upcoming launch in other states. William Hill is primarily active in the retail sector and has sports betting offices in all states where sports betting is legalized. Nowadays, however, an efficient mobile platform is a prerequisite for a sports betting company to stand out.
Sports betting and its relationship to racetracks and casinos in New Jersey
Casinos and racetracks in the state may enter into up to three online partnerships. As you can see, most of these companies have taken advantage of this exemption and many online casinos have opened branches in the state. However, it is important to note that each casino must first open a physical sportsbook in the state in order to establish an online presence through an existing gaming license. Currently, eight casinos and racetracks in New Jersey have sports betting facilities.
Resorts Atlantic City is a partner of DraftKings Sportsbook, BetStars and SSBTech.
Resorts Casino Hotel Atlantic City was not only the first hotel-casino in the area, but also the first to gain legal status outside the state of Nevada. The casino has many partnerships in the area of sports betting. One of their most recent partnerships is with DraftKings Sportsbook. The company was the first to officially enter the state’s legal online sports betting market with its website and app. DraftKings Sportsbook published the 1. August 2018 made a soft launch of his product. After five full days of testing, the track opened on Monday the 6th. August 2018, a full launch by. Their platforms for online sports clubs, which work through an app and a web browser, are fully functional. They offer their players a wide range of traditional and in-game betting options. Matt Kalish, co-founder of DraftKings, was excited to give New Jersey residents the chance to bet on sports when they launched their sports betting product with Resorts Casino and Kambi. He said: This is a great day to check out everyone who lives in New Jersey and make bets. DraftKings Sportsbook may be the latest to establish a relationship with Resorts Casino AC, but they are not the only ones the casino is affiliated with. The Resorts was the busiest casino in town. They were the first to actually enter into an online sports betting relationship with three different brands, which is the maximum allowed under New Jersey rules. Early last month, they expanded their long-standing relationship with The Stars Group, the parent company of PokerStars, to include the BetStars Sportsbook. The two organizations have a long history of collaboration. Resorts Casino AC offers online poker and NJ casino platforms under the PokerStars brand. BetStars Sportsbook was launched in the state on the 13th. September 2018. BetStars has partnered with PokerStars NJ and PokerStars Casino to create a comprehensive platform under the Resorts Casino license. Matt Primeau, senior vice president of strategy and operations for The Stars Group USA, noted that Star Group is a global brand. Their sports betting product is already a success in Europe, and they are bringing the same services to New Jersey. He said: We are excited to introduce BetStars to the sports fans of New Jersey. As one of the world’s largest online gaming companies with millions of customers worldwide, we have successfully launched BetStars in regulated markets in Europe and look forward to expanding and improving our BetStars offering in New Jersey. Resorts Casino has also entered into a new partnership with SBTech, a B2B heavyweight. The sports store opened on the property in early August. According to a press release announcing the deal, SBTech has been hired to provide resorts with an on-site, online and mobile sports betting solution in New Jersey. Richard Carter, CEO of SBTech, said the partnership with Resorts Casino not only provides the opportunity to bring better consumer protection policies to the state, but also the next step toward entry into the U.S. gaming market. He said: Our strategic partnership with Resorts is the next phase of our long-planned penetration of the U.S. market. SBTech’s proven dedication to developing cutting-edge solutions across all channels and an intelligent infrastructure for responsible gambling will help us develop a sports betting offering that benefits our partners and promotes best practices and the highest level of consumer protection. Resorts Casino has not yet launched its own online or mobile sports betting platform.
Borgata cooperates with playMGM
Borgata Hotel Casino & Spa, long the most profitable property in New Jersey, announced on 14. June 2018 launched a sports betting service in its domain. This beautiful establishment is located in Atlantic City’s Marina District and has been offering online gambling for just over two months. It entered the online sports betting market through a standalone sports betting application called playMGM. The addition of the playMGM app to Borgata’s license allows the company to compete on the only online sports betting site outside of Nevada. The company released a statement explaining how the app will work with a unique wallet that allows players to transfer money between games. Here it is: The playMGM NJ Sports app offers a comprehensive selection of American and select international sports. Customers can sign up, deposit and withdraw funds – right from their mobile devices, anywhere in New Jersey. The Sportsbook app has a unique wallet that allows existing and new customers to view their total account balance and easily use available funds for sports betting, casino or poker. Borgata is using the existing racecourse as a temporary hybrid facility on its property to offer sports betting. However, it has been said that they have expansion plans in the offing. Last December, MGM announced it would invest $7 million in a new stand-alone sports betting hall. However, they have not provided a timetable for this, so that it is not known when they will start the reconstruction work. Borgata Hotel Casino & Spa is currently 100% owned by MGM Resorts International. They also offer mobile betting in Nevada through playMGM. Although the brand had a version of the app for both NV and NJ, the products ran completely separately. At the same time, MGM entered into new partnerships with GVC and Boyd Gaming. This will undoubtedly lead to more branded sports betting apps and sites in many states across the country in the future.
Golden Nugget cooperates with SugarHouse
The Golden Nugget Atlantic City, which opened its doors to customers in 2011, has entered into several key partnerships with online and mobile operators. Again, however, the implementation of these partnerships is not entirely clear. Golden Nugget Casino has a land-based sportsbook. This is a permanent facility that opened just in time for the start of this year’s football season. The Nugget also has a deal with Rush Street Gaming, which operates the PlaySugarHouse NJ online casino. Sugar House on the 23rd. August 2018 added sports betting to its platform. It was the third company to move to New Jersey. Sugar House Sportsbook is available to players nationwide on desktop computers and mobile devices. Sugar House Sportsbook is a comprehensive product that offers a wide variety of sports and betting options. They have issued a press release boasting of having the latest and trendiest features for the launch of the NJ operators. says the press release: With excellent odds and advanced technology, in-game betting at PlaySugarHouse.com stays open longer and maximizes betting odds during the match. Players can place a wide range of bets, including bets on the winner of a match, bets on upcoming matches, bets on team and player odds, split matches, parlay bets and more. This innovative feature allows players to cash in an active bet before the outcome is determined. This allows them to keep some of their profits or reduce their losses when the odds change. Earlier this year, in May, Churchill Downs announced a partnership with Golden Nugget and SBTech. It was their way of penetrating the New Jersey gambling market. It is not yet known whether this will be an off-the-shelf partnership or a simple transaction. Other than that, they haven’t announced a launch date yet. There seems to be no rush, it will probably open early next year. Golden Nugget operates its own virtual and live sports betting operations in Las Vegas. It is therefore unlikely that he will need to engage a new provider to meet his online betting needs. However, it should be noted that their ties to the Houston Rockets prevent them from taking bets on NBA games in New Jersey.
Monmouth Park and William Hill
Monmouth Park Racetrack began plans for sports betting in 2013. Monmouth Park is one of three racetracks in the state. They set up the sports betting office when the laws changed and brought in the lion’s share of sports betting revenue in June 2018. The racecourse has partnered with British heavyweight William Hill. William Hill’s mobile sports betting app was launched on the 2nd. September 2018 introduced in New Jersey. After several years of activity, the company opened its doors at 14. June 2018, exactly one month after the ban on sports betting was lifted, the state’s first sports betting office. On the same day, the first legal note was printed in New Jersey. The state’s current governor was on hand at the time to usher in the sports betting industry in New Jersey. He bet on the World Cup to open a sports betting office. A partnership with William Hill could bring long-term benefits to the racecourse on a digital level. Sportsbook, which is based in the UK, already has a strong presence in the US. With a US affiliate, William Hill has all the resources it needs. Their US team is already active in Nevada and has their own sports betting app in Nevada. The Company is expected to apply the same technology and methodology to its New Jersey operations. Although Monmouth Park has not yet announced a date for the launch of its online and mobile betting options, it is unlikely to waste any unnecessary time, especially given how quickly Atlantic City casinos are advancing in the area of virtual betting.
Meadowlands Raceway teams up with FanDuel Sportsbook
The Meadowlands racecourse in East Rutherford is the perfect place to establish a sports venue. The track, located just 6 miles from New York City, is in the shadow of MetLife Stadium, home of the New York Giants and Jets. In addition to the influx of sports fans from the stadium, the property is also in demand by guests from New York and New Jersey. A sports betting office near the border became even more attractive when it was announced that plans to legalize sports betting in the neighboring state had been delayed until the next legislative session. It also gives Meadowland the opportunity to build a loyal customer base without competition. Meadowland has developed an ambitious plan for his sports book. They have entered into a long-term partnership with Betfair U. S, which is an internal division of Paddy Power Betfair. FanDuel Sportsbook, which was formed from the merger of DFS FanDuel Plc and Paddy Power Betfair, launched on the 14th. July 2018 opened at Meadowlands Racecourse. Jeff Gural, owner of Meadowlands racetrack, has accelerated the launch of Meadowlands sports betting after New York lawmakers failed to approve sports betting rules in time. Although the opening was originally scheduled for a later day, July 15, 2018, the postponement to July 14. meant that it would fall on the same day as the annual Meadowlands Pace, which typically draws one of the largest crowds of the Meadowlands racing season. Kip Levin, CEO of Betfair U. S., said in a press release that Meadowland could be the best sports betting site in the country because of its location and thoughtful partnerships. He said: Meadowlands Raceway has the potential to become one of the best, if not the best, sports betting destinations in the United States. Combining these world class facilities with the global sports betting expertise of Paddy Power Betfair is a great combination and will enable us to offer an unrivalled sports betting experience to customers in the North East. The online and mobile rates were not ready on the first day, but management confirmed that the waiting time would not be too long. The online and mobile platform under the FanDuel Sportsbook brand launched earlier this month at 1. September 2018, launched.
Ocean Resort Casino partners with William Hill
On the waterfront, the new Ocean Resort Casino, formerly known as the Revel Casino Hotel Atlantic City, is another location that now accepts sports betting. It was the third of four Atlantic City casinos to close in 2014. After several failed attempts, this establishment finally opened as the first casino in A. K. in the past six years. When Bruce Dyfik bought the property, he announced that he wanted to make it the best in the sports betting market. Even though the casino is new, they seem to be working hard to live up to Daifik’s word. His sports book was published on the 28th. Opened June 2018 and occupies a large space in a former nightclub. Although it is partially open, the facilities are still under construction. The Ocean Resort sports betting hall is also owned by William Hill U. S., which means they are in the same boat as Monmouth Racetrack. No timetable has been announced for the launch of the online/mobile offering, but it’s probably not far off.
Hard Rock Atlantic City
Hard Rock Atlantic City, which comes after a name change and major renovation of the former Trump Taj Mahal building, is just steps away from the Ocean Resort on the waterfront. The Hard Rock became the second casino to open in Atlantic City this summer, and at the ribbon cutting in June, President Jim Allen confirmed that the Hard Rock will indeed have its own sports book. Due to its relationship with the NFL and the Miami Dolphins team, Hard Rock AC will face additional sports betting restrictions. Hard Rock will need a third party to handle all bets. In July, a number of documents revealed information about a new partnership between the casino and European betting giant Bet365. The company is based in the United Kingdom and has an extensive global network. The Hard Rock will be their entry point into the American market. Their mobile app is expected to hit the virtual shelves in the near future, but a date has not yet been set. In any case, the agreement with Bet365 will do the casino no good until it signs a contract to manage its accounts and activate this partnership. According to these rules, casinos cannot offer online betting if they do not first offer sports betting at their premises. Although stationary operation need not be operated by the same licensee, it must exist. It is not yet known who will take over the role of supplier/operator of Hard Rock AC, but there is a relationship with B2B gaming giant Gaming Innovation Group (GiG). The Hard Rock NJ online casino is already operated by GiG, which recently added betting to its offerings. Hard Rock has also signed a deal with the European Kindred Group, the parent company of Unibet. In August 2018, Kindred announced that it had reached an agreement with Hard Rock Atlantic City to offer online sports betting to its players in New Jersey.
Caesars, Bally’s and Harrah’s partner with Scientific Games and 888 Sportsbook
Caesars Entertainment Corp. has opened two temporary sports stores in New Jersey. One is located at Bally’s AC Hotel and the other at Harrah’s; the former also serves as the Boardwalk Waterfront Casino of the same name. The company has announced a new sports betting partnership with Scientific Games. The company will provide gaming equipment for Caesars’ facilities in New Jersey and Mississippi. Scientific Games will support both retail and mobile operations for these facilities. SG Digital also provides sports betting services to casinos in Delaware and serves most of the online casino market in New Jersey. Caesars has its existing NJ online casino application at 6. September 2018, hours before the kickoff of this year’s NFL, added a sports betting feature. They did a 5 day soft launch before doing a full launch. European operator 888 has also entered the online sports betting market in New Jersey, under a casino license granted by Caesars. They started four days after Caesar’s NJ app on Monday 10. September 2018, becoming the seventh company to enter an increasingly crowded market. 888 also began a 5-day soft launch before releasing its product for a full launch. In a press release, Itai Friberger, CEO of 888, said the company is well positioned for success in New Jersey and other states across the country. He said: The launch of 888sport.com in New Jersey is a significant milestone for the company as it continues its expansion into the regulated online gaming market in the United States. It provides 888 with a unique and truly multi-product offering in what is currently the largest regulated state in the US. 888 Sportsbook has joined the company’s existing online casino and poker platforms in New York State.
Tropicana cooperates with William Hill
Eldorado Resorts manages the gambling operations at the Tropicana and has recently partnered with British bookmaker William Hill for these operations. According to media reports, William Hill and Eldorado will offer legal sports betting in 21 casinos across the country as part of the deal. According to reports, the deal will give Eldorado a 20% stake in William Hill’s US division. Eldorado will also receive more than $64 million in restricted shares from William Hill over the next five years. However, the timing of the rollout of digital sports betting for Tropicana is still questionable.The latest figures for NJ online gambling show that gamblers keep on betting in the state, with an overall volume of online betting for September of around $1.3 billion. This is a decrease of around $50 million on August’s figure and $50 million on July’s figure. These figures are based on real money betting at NJ online casinos.. Read more about new jersey division of gaming enforcement and let us know what you think.
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